Interview with Jurgen Appelo

Interview with Jurgen Appelo
Agile Greece Summit 2015: Level Achieved

Agile Greece Summit 2016: Booting up!

Have Jurgen Appelo as Keynote speaker: Pure Awesomeness!

Jurgen Appelo lands on Agile Greece Summit


Great Tony… Now tell me who is Jurgen Appelo?


Jurgen is a top keynote speaker and writer, pioneering management in creative organizations. has called him a Top 50 Leadership Expert, a Top 50 Leadership Innovator and a Top 100 Great Leadership Speaker. He is the author of the book Management 3.0, which describes the role of the manager in agile organizations. The rest I will leave it for him.

We are really excited to have him in Agile Greece Summit 2016 and looking forward to his keynote session. Did you get your ticket?

Now that you are done with it, let’s proceed to Jurgen’s interview then.


Q: Could you briefly introduce yourself?

My name is Jurgen Appelo, I have been a manager for many years and I’ve learned a lot about how to manage agile organizations. First as CIO of a web development company, now as CEO of Happy Melly, my own little global company.

Q: What will your talk be about, exactly? Why this topic?

I will discuss managing the system for happiness. I find it important that employees enjoy their jobs. Because only when they are happy, they will play, run experiments, learn, innovate and create meaningful products and services.

Q: What do you think could be the main gain for participants in your session?

I offer some concrete examples of practices that you could try with your own teams. But more importantly, I will try to inspire people to come up with their own experiments.

Q: Can you give some advice to teams/organizations that are transitioning to agile?

Always run management experiments. Don’t be afraid that not everything will work. Learn from it and move on. Agile does not only apply to the production of software. It also applies to the way we manage the business.

Q: How do you see the evolution of Agile in the future?

I think agile thinking will apply more and more to other parts of the organization, such as HR, marketing and sales. And also to management. Maybe people will use different words, such as agility or lean, but it is all very much the same philosophy.

Q: You have given many interviews/presentations about agile. Is there a question you wish to have been asked but no one ever asked you?

Yes, “Can I buy you a coffee?”

Q: What you like to say something in advance to the Greek Agile community?

I have never been in Greece before. It is one of the last countries in Europe that I haven’t visited, so I very much look forward to it.

Get your tickets for Agile Greece Summit 2016

Agile Greece summit 2016

George Psistakis

I am a lousy singer and painter. Co-founder of the easiest data management platfrom. Ever… Blendo (
– I love Agile. Got certified as a Scrum Master and, along with more friends, a founding member of (
– I like community management and I am co-organizer of the API Athens (
API-Athens/) and the Agile Greece ( meetups.
– I do some blogging too and contribute to Developer Economics and write my own blog.